Mar 13, 2024

© De Beers

India Consumer Demand Buoys De Beers Rough Sales

De Beers informed that rough diamond sales for the second sight of 2024 grew by 15% to $430 million compared to the first sight of the year. Rough sales for the second sight of 2023 had reached $497 million.

De Beers Group CEO Al Cook said: “I'm pleased to see a further increase in demand for De Beers rough diamonds during the second sales cycle of 2024. However, ongoing economic uncertainty in the US has led to retailers restocking conservatively after the 2023 holiday season. Consumer demand for diamond jewellery is growing in India but remains sluggish in China. Overall, we expect that the ongoing recovery in rough diamond demand will be gradual as we move through the year.”

  Cycle 2 2024 (provisional) Cycle 1 2024 (actual) Cycle 2 2023 (actual)
Sales value ($m) 430 374 497