{"id":10947,"date":"2021-09-15T13:11:16","date_gmt":"2021-09-15T07:41:16","guid":{"rendered":"https:\/\/gjepc.org\/solitaire\/?p=10947"},"modified":"2021-09-20T13:12:26","modified_gmt":"2021-09-20T07:42:26","slug":"my-designs-are-driven-by-emotions","status":"publish","type":"post","link":"https:\/\/gjepc.org\/solitaire\/my-designs-are-driven-by-emotions\/","title":{"rendered":"My Designs Are Driven By Emotions"},"content":{"rendered":"\n

Priya Maheshwari, Founder, Empriyal, Jaipur showcases meaningful collections that are centered on high quality natural gemstones at IIJS Premiere.<\/em><\/h4>\n\n\n\n

Tell us about your brand. When did you set it up?<\/strong><\/p>\n\n\n\n

My family has been manufacturing natural emeralds for the last 45 years. I fell in love with emeralds from the moment I saw them. After having two children, I felt inclined to start something on my own. Good quality emeralds are mostly exported. I want Indians to have access to these good quality gemstones and embrace natural colour stones.<\/p>\n\n\n\n

We started Empriyal in 2019 with the aim to offer quality, natural emerald jewellery to consumers.<\/p>\n\n\n\n

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What is your brand\u2019s USP?<\/strong><\/p>\n\n\n\n

The jewellery that we make is not meant for the lockers. It is something that can take you from day to night. Being a mother and a working woman, I want my jewellery to be very versatile and apt for all sorts of social events and occasions.<\/p>\n\n\n\n

My husband has been working very closely with emeralds all his life and it is due to his expertise that I am able to offer quality emeralds to my consumers. We also use other natural gemstones in our jewellery.<\/p>\n\n\n\n

Why did you decide to participate in IIJS Premiere?<\/strong><\/p>\n\n\n\n

IIJS is the biggest trade show for the jewellery industry. It provides us the right platform to showcase our expertise. Since we come from a gemstone manufacturing set-up, we have the expertise and can offer natural, calibrated gemstone jewellery in bulk quantity.<\/p>\n\n\n\n

Tell us a little more about the collections that you are showcasing.<\/strong><\/p>\n\n\n\n

I design based on emotions and communicate what I feel through my jewellery.<\/p>\n\n\n\n

I am presenting two new collections at IIJS.<\/p>\n\n\n\n

One is Infinity, a collection that was born out of the infinite levels of hope, love and gratitude that one needed in 2020. The collection encompasses eternity rings, bracelets, and earrings studded with emeralds, rubies and sapphires. The stackable pieces offer just the right amount of colour and can be worn for online meetings or all through the day.<\/p>\n\n\n\n

The second collection is called Fluid \u2013 Dance in every movement. The collection is dictated by gemstones in shades of pink, purple, yellow, orange and brown along with diamonds. It has a happy, cheerful vibe and reminds one to enjoy every moment in life.<\/p>\n\n\n\n

What are your expectations from the show?<\/strong><\/p>\n\n\n\n

I am really thankful to GJEPC for giving budding designers like me a chance to participate in a show alongside the stalwarts of the industry. I hope to meet wholesale buyers \u2013 multi-chain or single store retailers at the show.<\/p>\n","protected":false},"excerpt":{"rendered":"

Priya Maheshwari, Founder, Empriyal, Jaipur showcases meaningful collections that are centered on high quality natural gemstones at IIJS Premiere. Tell us about your brand. When did you set it up? My family has been manufacturing natural emeralds for the last 45 years. I fell in love with emeralds from the moment I saw them. After…<\/p>\n","protected":false},"author":11,"featured_media":10971,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[99,104],"tags":[],"thb-sponsors":[],"class_list":["post-10947","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","category-features"],"acf":[],"yoast_head":"\nMy Designs Are Driven By Emotions - Solitaire magazine is a International jewellery magazine - India\u2019s leading B2B gem and jewellery magazine<\/title>\n<meta name=\"robots\" content=\"index, follow\" \/>\n<meta name=\"googlebot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta name=\"bingbot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gjepc.org\/solitaire\/my-designs-are-driven-by-emotions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"My Designs Are Driven By Emotions - Solitaire magazine is a International jewellery magazine - India\u2019s leading B2B gem and jewellery magazine\" \/>\n<meta property=\"og:description\" content=\"Priya Maheshwari, Founder, Empriyal, Jaipur showcases meaningful collections that are centered on high quality natural gemstones at IIJS Premiere. 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