{"id":11743,"date":"2021-09-29T14:29:39","date_gmt":"2021-09-29T08:59:39","guid":{"rendered":"https:\/\/gjepc.org\/solitaire\/?p=11743"},"modified":"2021-09-29T16:31:28","modified_gmt":"2021-09-29T11:01:28","slug":"hancocks-of-london-offer-sustainable-solutions-for-luxury-jewellery-buyers","status":"publish","type":"post","link":"https:\/\/gjepc.org\/solitaire\/hancocks-of-london-offer-sustainable-solutions-for-luxury-jewellery-buyers\/","title":{"rendered":"Hancocks of London Offer Sustainable Solutions For Luxury Jewellery Buyers"},"content":{"rendered":"\n

Hancocks of London, founded by Charles Hancock in 1849, offer jewellery featuring old-cut diamonds and recycled gold, presenting a more sustainably minded approach to luxury customers.<\/em><\/h4>\n\n\n\n

Hancocks have a distinguished history: the jeweller is the sole maker of Britain’s Victoria Crosses, the highest award for gallantry in the armed forces.<\/p>\n\n\n\n

They have held a series of Royal Warrants granted by the British royal family from the mid-19th<\/sup> century to the late 20th<\/sup> century, as well as appointments to other European royal families.<\/p>\n\n\n\n

Today Hancocks, now owned by the Burton family, specialise in bespoke gemstone-set jewellery as well as offer antique jewellery, both signed and non-signed pieces, and are known for their preference for old-cut diamonds and gemstones. <\/p>\n\n\n\n

\"\"<\/a>
The platinum ring is set with a moval Golconda 7.79-carat D Internally Flawless Diamond.<\/figcaption><\/figure><\/div>\n\n\n\n

Using old-cut diamonds means that the jeweller is effectively recycling or re-purposing existing material – a sustainable solution in keeping with the growing requirements of contemporary consumers.<\/p>\n\n\n\n

Studies have shown that the younger generations of consumers, including Millennials and Gen Z, are becoming more insistent that jewellery supply chains are responsibly managed; that materials are recycled or re-purposed wherever possible; and that artisanal skills and heritage are supported. <\/p>\n\n\n\n

Hancocks use only recycled gold in their handcrafted jewellery.<\/p>\n\n\n\n

“We are recognising the best of those old diamond cuts and combining them with craftsmanship,” said bespoke director Guy Burton, speaking in a recent interview at Hancocks’ showroom in the Burlington Arcade in Mayfair, central London.<\/p>\n\n\n\n

Hancocks\u2019 focus on old-cut gems, especially diamonds, is based on their belief that the older style of cutting produced a vastly superior stone aesthetically, compared to their modern counterparts mass-produced today.<\/p>\n\n\n\n

\"\"<\/a>
The ring by Hancocks is set with a sugar loaf cabochon-cut Colombian emerald weighing 8.59 carats and claw set within a fine halo surround of single-cut diamonds between shoulders set with bullet-cut diamonds, in a finely handcrafted platinum mount.<\/figcaption><\/figure><\/div>\n\n\n\n

With these old-cut stones Hancocks create pieces that reflect the style of the age of the cut, or create bespoke, commissioned jewels. <\/p>\n\n\n\n

Hancocks have two workshops in London where all of their jewellery is handcrafted, using traditional techniques and tools. <\/p>\n\n\n\n

Before the travel restrictions triggered by the pandemic, Guy sourced exquisite old-cut diamonds largely from US trade shows.<\/p>\n\n\n\n

Many old-cut stones had been exported to the United States from London in the 1920s as the US economy thrived.<\/p>\n\n\n\n

One outstanding piece of jewellery showcased in the display window during the visit to Hancocks was a diamond tiara that had belonged to a British aristocrat, the Marquess of Anglesey, an example of late Victorian high jewellery which is presently much sought-after by collectors.<\/p>\n\n\n\n

The tiara, made in around 1880, set in silver and gold, has a detachable riviere necklace.<\/p>\n\n\n\n

Antique diamond tiaras have been much in demand in the auctions market in recent years, with achieved prices by far surpassing pre-sale estimates, often driven by Asian collectors.<\/p>\n\n\n\n

In antique jewellery, signed Bulgari pieces are among the hottest names being sold by Hancocks, Guy said. <\/p>\n\n\n\n

Cartier and Van Cleef & Arpels pieces are also very popular.<\/p>\n\n\n\n

Bespoke Commissions<\/strong> <\/p>\n\n\n\n

Hancocks, who remained active throughout the lockdowns, are seeing growing demand for custom-made commissions, notably for engagement rings, with tastes in coloured gemstone-set jewellery led by blue sapphires, which combine very well with white diamonds, emeralds, and Burmese (Myanmar) unheated rubies.<\/p>\n\n\n\n

Demand has remained resilient during the pandemic, with some customers finding reassurance in precious jewellery as a store of wealth. <\/p>\n\n\n\n

Guy spoke of growing demand for what he called “happy colours” in gemstones, a response to the pandemic mood.<\/p>\n\n\n\n

\"\"<\/a>
Rings patterned with strong coloured gemstones are in demand to beat the pandemic blues.<\/figcaption><\/figure><\/div>\n\n\n\n

“People are looking for stronger colours – gorgeous green and deep red stones,” he said. <\/p>\n\n\n\n

“The ‘soft lemon’ colour has exploded,” he added, referring to a growing appetite for yellow diamonds. <\/p>\n\n\n\n

Demand for yellow gold has also been rising. Rose gold jewellery featuring pink diamonds is popular, Guy said.<\/p>\n\n\n\n

Silverware<\/strong><\/p>\n\n\n\n

Silverware has been a staple part of the business for Hancocks since the jeweller was established.<\/p>\n\n\n\n

Today Hancocks offer some of the rarest and most collectible pieces by revered silversmiths such as Omar Ramsden to contemporary limited-edition pieces that are made exclusively for the jeweller. <\/p>\n","protected":false},"excerpt":{"rendered":"

Hancocks of London, founded by Charles Hancock in 1849, offer jewellery featuring old-cut diamonds and recycled gold, presenting a more sustainably minded approach to luxury customers. Hancocks have a distinguished history: the jeweller is the sole maker of Britain’s Victoria Crosses, the highest award for gallantry in the armed forces. They have held a series of Royal Warrants granted by the…<\/p>\n","protected":false},"author":1,"featured_media":11744,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[107,79],"tags":[],"thb-sponsors":[],"class_list":["post-11743","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-retail","category-viewpoint"],"acf":[],"yoast_head":"\nHancocks of London Offer Sustainable Solutions For Luxury Jewellery Buyers - Solitaire magazine is a International jewellery magazine - India\u2019s leading B2B gem and jewellery magazine<\/title>\n<meta name=\"robots\" content=\"index, follow\" \/>\n<meta name=\"googlebot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta name=\"bingbot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gjepc.org\/solitaire\/hancocks-of-london-offer-sustainable-solutions-for-luxury-jewellery-buyers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hancocks of London Offer Sustainable Solutions For Luxury Jewellery Buyers - Solitaire magazine is a International jewellery magazine - India\u2019s leading B2B gem and jewellery magazine\" \/>\n<meta property=\"og:description\" content=\"Hancocks of London, founded by Charles Hancock in 1849, offer jewellery featuring old-cut diamonds and recycled gold, presenting a more sustainably minded approach to luxury customers. 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