{"id":31480,"date":"2025-05-08T17:34:38","date_gmt":"2025-05-08T12:04:38","guid":{"rendered":"https:\/\/gjepc.org\/solitaire\/?p=31480"},"modified":"2025-05-09T15:47:48","modified_gmt":"2025-05-09T10:17:48","slug":"craft-cause-mishos-new-jewellery-line-to-support-pdkf","status":"publish","type":"post","link":"https:\/\/gjepc.org\/solitaire\/craft-cause-mishos-new-jewellery-line-to-support-pdkf\/","title":{"rendered":"Craft & Cause: MISHO\u2019s New Jewellery Line To Support PDKF"},"content":{"rendered":"

MISHO\u2019<\/strong>s JAIPUR collection has unveiled a striking fusion of heritage and purpose, with proceeds supporting the Princess Diya Kumari Foundation (PDKF), redefining contemporary artistry with heart. Inspired by the vibrant architecture, rich culture, and indomitable spirit of the Pink City, this initiative brings together bold design and meaningful impact. Each piece is a tribute to the essence of Jaipur, while also empowering women artisans across Rajasthan through the foundation. A portion of the proceeds\u2014and 100% of the sales from a bespoke jewellery bag charm\u2014goes directly to support PDKF, making this collection a powerful statement of tradition, creativity, and social good.<\/p>\n

SUHANI PAREKH<\/strong>, Founder and Creative Director, MISHO, speaks about two significant firsts for her \u2013 one, her entry into the fine jewellery segment, and two, her support of PDKF. For the JAIPUR collection, melting down generational gold jewellery from her ancestors and repurposing it into new-age jewels was an emotional journey, just as it was with the tie-up with PDKF which supports women’s empowerment, a purpose close to both Suhani and Princess Gauravi Kumari.<\/p>\n

Tell us more about how the idea of supporting PDKF and connecting with Princess Gauravi Kumari came about.
\n<\/strong><\/p>\n

Princess Gauravi and I connected over a shared love for Jaipur, design, and the desire to tell a different kind of Indian story.<\/p>\n

She brought with her not just a deep cultural understanding but a modern, grounded sensibility. There was a natural synergy in our values \u2013 of heritage, independence, and redefinition.<\/p>\n

Supporting the Princess Diya Kumari Foundation (PDKF) felt deeply aligned with the essence of the JAIPUR collection\u2014which, at its core, celebrates heritage, craft, and the transformative power of art.<\/p>\n

\"\"
Suhani Parekh<\/figcaption><\/figure>\n

You melted down your personal heirloom gold for the JAIPUR collection\u2014was that an emotionally difficult decision, or did it feel empowering to transform it into something new? <\/strong><\/p>\n

It was both deeply personal and incredibly empowering. That gold carried generations of memory, and transforming it was my way of honouring the past while making space for something new.<\/p>\n

I wanted the collection to feel intimate, grounded in heritage but reimagined through a modern lens. It felt like the perfect material to begin this chapter in high jewellery. It gave the collection emotional weight, and a kind of quiet power.<\/p>\n

\"\"
Princess Gauravi Kumari and Suhani Parekh at the City Palace.<\/figcaption><\/figure>\n

The gates of City Palace, Jaipur, sparked the idea for this collection\u2014tell us about the moment that unlocked something creatively for you?<\/strong><\/p>\n

Jewellery, like architecture, is about creating something timeless, a talisman that crystallises memories, stories and beliefs.<\/p>\n

I was especially drawn to the symbolism of the gates themselves: thresholds between the physical and spiritual realms. That sense of transition, of being in a liminal space, felt deeply present when I stood between the four gates of the Palace\u2019s inner courtyard. Each gate is said to represent a season, and in that moment, they brought to mind the transient nature of reality and the quiet beauty of moving from one state to another.<\/p>\n

\"\"
Inspired by the Lotus Gate, these 18-karat gold earrings are accented with emeralds and diamonds.<\/figcaption><\/figure>\n

How did working with gemstones and colour for the first time shift or challenge your usual minimalist design language?<\/strong><\/p>\n

Working with colour and gemstones added a new layer of expression to the language I\u2019ve been building with MISHO.<\/p>\n

At first, I was cautious. I didn\u2019t want the pieces to feel too ornate or traditional. But I realised that minimalism isn\u2019t about austerity; it\u2019s about intention. So, I approached the stones with that mindset \u2013 setting them in clean, sculptural forms that allowed them to breathe and glow. The colours weren\u2019t just decorative, they became part of the structure and story.<\/p>\n

Each gemstone was chosen to reflect the spirit of the gates and the seasons they represent \u2013 sapphires for the Peacock Gate\u2019s deep autumn blues, emeralds and pink sapphires for the spring and summer tones of the Lotus and Leheriya Gates, and rubies inspired by the rose motifs of the Winter Gate.<\/p>\n

Sourcing them from Jaipur\u2019s historic Johri Bazaar further wove Jaipur\u2019s history and craftsmanship into each piece.<\/p>\n

\"\"
The scalloped 18-karat gold choker is accented with cabochon rubies and enamelled lotus motif.<\/figcaption><\/figure>\n

JAIPUR uses traditional techniques like meenakari and the use of pearls with contemporary forms\u2014how do you balance preserving heritage with driving innovation?<\/strong><\/p>\n

That balance was central to the collection. I\u2019ve always admired the mastery of traditional Indian craftsmanship, and with JAIPUR, I wanted to celebrate it without replicating the past. I reimagined meenakari in a minimal palette, used pearls sculpturally, and drew from architectural motifs instead of florals. The goal was to create something that carried the soul of India, but looked contemporary and future-facing.<\/p>\n

Heritage as a springboard, not a boundary.<\/p>\n

\"\"
The 18-karat brooch, replicating the bougainvillea cascading from the palace walls, is adorned with a cabochon ruby and diamonds.<\/figcaption><\/figure>\n

You\u2019ve said the JAIPUR gate earrings are like \u2018tiny portals\u2019. Do you view jewellery as a kind of storytelling medium, or even escapism?<\/strong><\/p>\n

Jewellery, to me, has always been a vessel for memory and emotion. Every collection marks a transition, a shift from one idea to the next. With JAIPUR, it feels like stepping into a space that\u2019s always existed in my imagination, now brought to life. The gate earrings are a metaphor, yes, but also an invitation to step into a new space.<\/p>\n

High jewellery has always fascinated me, and this collection represents MISHO crossing a new threshold \u2013 refining our voice while staying true to our sculptural DNA.<\/p>\n

Looking ahead, do you see high jewellery becoming a larger part of MISHO\u2019s journey, or was JAIPUR a singular love letter to the city and moment?<\/strong><\/p>\n

JAIPUR was born from a very specific moment and emotion, but it opened a new path for MISHO. I don\u2019t see high jewellery as separate from our core ethos \u2013 it\u2019s simply another medium through which we tell stories and push design. There\u2019s definitely more to come!<\/p>\n

The challenge and joy now is to continue redefining what high jewellery can look and feel like, and to bring that same spirit of innovation and emotion into future collections.<\/p>\n

\"\"
18-karat gold diamond and emerald ear cuff from the JAIPUR collection.<\/figcaption><\/figure>\n

Your designs are often described as sculptural and minimal. How has your background in fine art influenced your aesthetic?<\/strong><\/p>\n

My foundation in fine art has always been central to how I design. It trained me to observe the world differently, to appreciate negative space, shadow, texture. Sculpture, in particular, taught me to distil ideas into form.<\/p>\n

I think of MISHO pieces almost like wearable architecture \u2013 quiet yet bold, each curve intentional.<\/p>\n

Inspiration finds me in unexpected places: the lines of a building, the fall of light, the language of everyday objects reimagined through a sculptural lens.<\/p>\n

Our first foray into high jewellery, JAIPUR, was born from one such moment \u2013 a midnight walk through the City Palace. That\u2019s why I call it \u2018a piece of Jaipur, reimagined.\u2019<\/p>\n

\"\"
Inspired by the Peacock Gate, this drop-shaped pendant is framed with shimmering sapphires and features an intricately enamelled peacock at its centre.<\/figcaption><\/figure>\n

MISHO has gained global recognition, with celebrities like Zendaya and Beyonc\u00e9 wearing your pieces. How do you balance creating art with designing commercially successful jewellery?<\/strong><\/p>\n

It\u2019s always been important to me that MISHO pieces are both wearable and expressive. I think of them as little sculptures you live your life in. When you stay rooted in your design language and create with clarity and intention, the commercial aspect tends to follow naturally. It\u2019s never been about chasing trends \u2013 instead, we focus on crafting pieces that resonate emotionally and aesthetically, pieces that feel intimate and personal.<\/p>\n

The iconic MISHO ear cuffs and modular designs have redefined how jewellery is worn. What role does innovation and functionality play in your creative process?<\/strong><\/p>\n

Innovation and functionality are integral to how I think about jewellery. I\u2019m constantly thinking about how jewellery can not only adorn but also adapt to the way we live today.<\/p>\n

The Pebble Pods, which let you wear your AirPods comfortably and elegantly, were born from that very thought. It\u2019s not just about creating something beautiful, but about rethinking how jewellery interacts with the body, technology, and daily life. I love designing pieces that feel sculptural, but also smart and intuitive \u2013 jewellery that works with you.<\/p>\n

\"\"
The gold pendant features an enamelled lotus with a surround of pink sapphires.<\/figcaption><\/figure>\n

As a young Indian woman leading a globally known brand, what challenges have you faced in the fashion industry, and how have they shaped your approach to leadership and design?<\/strong><\/p>\n

There was definitely some self-doubt in the beginning. I wasn\u2019t sure if people would be open to experimenting with jewellery that was as sculptural and bold as what I envisioned; but the response was incredible, and that gave me confidence.<\/p>\n

The jewellery and fashion industries are already so populated, but I found strength in staying true to my voice.<\/p>\n

Building MISHO has taught me a lot, especially about leadership. As a founder and designer, you’re constantly shifting roles, but I\u2019ve learned that creative leadership is about clarity of vision and the ability to empower those around you. Listening, evolving, and trusting the team has been essential.<\/p>\n","protected":false},"excerpt":{"rendered":"

MISHO\u2019s JAIPUR collection has unveiled a striking fusion of heritage and purpose, with proceeds supporting the Princess Diya Kumari Foundation (PDKF), redefining contemporary artistry with heart. Inspired by the vibrant architecture, rich culture, and indomitable spirit of the Pink City, this initiative brings together bold design and meaningful impact. Each piece is a tribute to…<\/p>\n","protected":false},"author":3,"featured_media":31481,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[99,104],"tags":[],"thb-sponsors":[],"class_list":["post-31480","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","category-features"],"acf":[],"yoast_head":"\nCraft & Cause: MISHO\u2019s New Jewellery Line To Support PDKF - Solitaire magazine is a International jewellery magazine - India\u2019s leading B2B gem and jewellery magazine<\/title>\n<meta name=\"robots\" content=\"index, follow\" \/>\n<meta name=\"googlebot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta name=\"bingbot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gjepc.org\/solitaire\/craft-cause-mishos-new-jewellery-line-to-support-pdkf\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Craft & Cause: MISHO\u2019s New Jewellery Line To Support PDKF - Solitaire magazine is a International jewellery magazine - India\u2019s leading B2B gem and jewellery magazine\" \/>\n<meta property=\"og:description\" content=\"MISHO\u2019s JAIPUR collection has unveiled a striking fusion of heritage and purpose, with proceeds supporting the Princess Diya Kumari Foundation (PDKF), redefining contemporary artistry with heart. Inspired by the vibrant architecture, rich culture, and indomitable spirit of the Pink City, this initiative brings together bold design and meaningful impact. Each piece is a tribute to…\" \/>\n<meta property=\"og:url\" content=\"https:\/\/gjepc.org\/solitaire\/craft-cause-mishos-new-jewellery-line-to-support-pdkf\/\" \/>\n<meta property=\"og:site_name\" content=\"Solitaire magazine is a International jewellery magazine - India\u2019s leading B2B gem and jewellery magazine\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-08T12:04:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-09T10:17:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/gjepc.org\/solitaire\/wp-content\/uploads\/2025\/05\/JAIPUR-5.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/gjepc.org\/solitaire\/#website\",\"url\":\"https:\/\/gjepc.org\/solitaire\/\",\"name\":\"Solitaire magazine is a International jewellery magazine - India\\u2019s leading B2B gem and jewellery magazine\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/gjepc.org\/solitaire\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/gjepc.org\/solitaire\/craft-cause-mishos-new-jewellery-line-to-support-pdkf\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/gjepc.org\/solitaire\/wp-content\/uploads\/2025\/05\/JAIPUR-5.jpg\",\"width\":1000,\"height\":600},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/gjepc.org\/solitaire\/craft-cause-mishos-new-jewellery-line-to-support-pdkf\/#webpage\",\"url\":\"https:\/\/gjepc.org\/solitaire\/craft-cause-mishos-new-jewellery-line-to-support-pdkf\/\",\"name\":\"Craft & Cause: MISHO\\u2019s New Jewellery Line To Support PDKF - Solitaire magazine is a International jewellery magazine - India\\u2019s leading B2B gem and jewellery magazine\",\"isPartOf\":{\"@id\":\"https:\/\/gjepc.org\/solitaire\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/gjepc.org\/solitaire\/craft-cause-mishos-new-jewellery-line-to-support-pdkf\/#primaryimage\"},\"datePublished\":\"2025-05-08T12:04:38+00:00\",\"dateModified\":\"2025-05-09T10:17:48+00:00\",\"author\":{\"@id\":\"https:\/\/gjepc.org\/solitaire\/#\/schema\/person\/9fb7ee18bb0ee6495ba78f48f508bcc5\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/gjepc.org\/solitaire\/craft-cause-mishos-new-jewellery-line-to-support-pdkf\/\"]}]},{\"@type\":[\"Person\"],\"@id\":\"https:\/\/gjepc.org\/solitaire\/#\/schema\/person\/9fb7ee18bb0ee6495ba78f48f508bcc5\",\"name\":\"Shanoo Bijlani\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/gjepc.org\/solitaire\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/30367b4f39ee75e29e8eb53937913df409900114c6d6f7f3fc8c8134a284701c?s=96&d=mm&r=g\",\"caption\":\"Shanoo Bijlani\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","_links":{"self":[{"href":"https:\/\/gjepc.org\/solitaire\/wp-json\/wp\/v2\/posts\/31480","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gjepc.org\/solitaire\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gjepc.org\/solitaire\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gjepc.org\/solitaire\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/gjepc.org\/solitaire\/wp-json\/wp\/v2\/comments?post=31480"}],"version-history":[{"count":11,"href":"https:\/\/gjepc.org\/solitaire\/wp-json\/wp\/v2\/posts\/31480\/revisions"}],"predecessor-version":[{"id":31544,"href":"https:\/\/gjepc.org\/solitaire\/wp-json\/wp\/v2\/posts\/31480\/revisions\/31544"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gjepc.org\/solitaire\/wp-json\/wp\/v2\/media\/31481"}],"wp:attachment":[{"href":"https:\/\/gjepc.org\/solitaire\/wp-json\/wp\/v2\/media?parent=31480"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gjepc.org\/solitaire\/wp-json\/wp\/v2\/categories?post=31480"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gjepc.org\/solitaire\/wp-json\/wp\/v2\/tags?post=31480"},{"taxonomy":"thb-sponsors","embeddable":true,"href":"https:\/\/gjepc.org\/solitaire\/wp-json\/wp\/v2\/thb-sponsors?post=31480"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}