Jewellery brand QWEEN has attracted a \u20b91,000 crore investment from global diamond major Rosy Blue and Japanese jeweller Kashikey, giving the young company a major push as it prepares for rapid expansion across the country.<\/p>\n
Set up by Amit Kumar and Suyash Motarwar, QWEEN began as a bootstrapped venture before Kashikey came in as an early backer. The new round of funding will support its first large stores in Bengaluru and Delhi, scheduled to open by mid-February 2026.<\/p>\n
Each store will cover about 5,000 to 6,000 square feet and introduce a self-guided shopping format. Shoppers will explore the jewellery on open displays using an access card system rather than relying entirely on sales staff. The brand plans to roll out more than 20 collections and over 3,000 designs spanning natural diamonds, coloured stones, gold and silver.<\/p>\n
\u201cWe see QWEEN as a high-growth, high-impact brand with the potential to scale across India and beyond,\u201d said Manali Jayant Parekh of Rosy Blue, adding that the investment focuses on developing all-natural jewellery made from natural diamonds, gemstones, gold, and silver.<\/p>\n
Kashikey Chairman Hisao Kato added that QWEEN\u2019s approach aligns with the company\u2019s long heritage of craftsmanship and quality.<\/p>\n","protected":false},"excerpt":{"rendered":"
Jewellery brand QWEEN has attracted a \u20b91,000 crore investment from global diamond major Rosy Blue and Japanese jeweller Kashikey, giving the young company a major push as it prepares for rapid expansion across the country. Set up by Amit Kumar and Suyash Motarwar, QWEEN began as a bootstrapped venture before Kashikey came in as an…<\/p>\n","protected":false},"author":1,"featured_media":34272,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[83],"tags":[],"thb-sponsors":[],"class_list":["post-34271","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bulletin"],"acf":[],"yoast_head":"\n