{"id":38446,"date":"2026-10-09T12:25:38","date_gmt":"2026-10-09T06:55:38","guid":{"rendered":"https:\/\/gjepc.org\/solitaire\/?p=38446"},"modified":"2026-10-12T12:40:18","modified_gmt":"2026-10-12T07:10:18","slug":"launch-alert-zoyas-spices-things-up","status":"publish","type":"post","link":"https:\/\/gjepc.org\/solitaire\/launch-alert-zoyas-spices-things-up\/","title":{"rendered":"Launch Alert: Zoya\u2019s Spices Things Up"},"content":{"rendered":"

Inspired by the maxim \u2018Variety is the spice of life\u2019, ZOYA explores the sensory richness of spices \u2014 the keepers of our memories \u2014 through its high jewellery collection, Her Again. An interplay of gemstones, colour and exceptional craftsmanship celebrates the beauty of rediscovery and the many facets of self-expression. Sitarist and composer Anoushka Shankar lends her artistic sensibility to the campaign, reflecting the collection\u2019s celebration of self-expression.<\/em><\/p>\n

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The Eternal Ember necklace is focused on a 5.4-carat cabochon Mandarin garnet, evoking the richness of turmeric and marigold blooms. The vibrant composition comes alive with 748 gemstones including sapphire, rubellite, and citrines. evoke the warmth and intensity of Indian spice. By ZOYA<\/figcaption><\/figure>\n

Inspired by the maxim \u2018Variety is the spice of life\u2019, ZOYA explores the sensory richness of spices \u2014 the keepers of our memories \u2014 through its high jewellery collection, Her Again<\/em>. An interplay of gemstones, colour and exceptional craftsmanship celebrates the beauty of rediscovery and the many facets of self-expression. Sitarist and composer Anoushka Shankar lends her artistic sensibility to the campaign, reflecting the collection\u2019s celebration of individuality and self-expression.<\/p>\n

ZOYA, the luxury jewellery atelier from the Tata Group, unveils Her Again<\/em>, a new high jewellery collection that enshrines India\u2019s famous culinary additions \u2013 it\u2019s spices.<\/p>\n

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The Afterglow Ring centres on a vivid 2.7-carat rubellite set amdist custom-cut matte rock crystal, encircled by sculptural tendrils inspired by mace. Zambian emeralds echo the form of cardamom, adding another layer to the design\u2019s spice-inspired narrative. By ZOYA<\/figcaption><\/figure>\n

ZOYA brings this essential Indian craft story to life through gemstone mastery and a distinctive design language, in an explosion of colour rendered through unusual gemstones and high-end craftsmanship.<\/p>\n

The golden warmth of turmeric, the deep red of mace, cardamom green and the richness of saffron and rose become passages into memory.<\/p>\n

Colour awakens the many facets within her: curious, playful, spontaneous, expressive and deeply feminine. Rubellite, emerald, Madeira Citrine, Orissa rose garnet, golden heliodor and yellow sapphire create an unexpected, saturated palette that echoes the colours of spice and memory. The Her Again <\/em>collection is set in complex compositions and shaped through thousands of hours of craftsmanship.<\/p>\n

The campaign finds a cultural voice in internationally acclaimed sitarist and composer Anoushka Shankar. Having shaped a distinctive musical language across cultures and genres, she carries her Indian heritage into an evolving creative practice that is\u00a0 unmistakably her own.<\/p>\n

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The Eternal Ember earrings are dressed in two rubellites totalling 7 carats. The ring is inspired by the fiery crimson folds of mace, transforming colour and memory into a luminous expression of high jewellery. By ZOYA<\/figcaption><\/figure>\n

Speaking about the collection, Anoushka Shankar said, \u201cWhat I love about ZOYA is the way it takes what we inherit and allows it to evolve through colour, gemstones and craft. I\u2019ve always believed you can be deeply rooted in a culture and still speak to the world in a way that feels relevant, simply through the lens of your own experience. ZOYA captures that beautifully, creating pieces that feel timeless in spirit, yet fresh, inventive and entirely their own.\u201d<\/p>\n

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The golden glow of turmeric is reinterpreted in the Amber Bliss earrings through 22 carats of Madeira citrine, accented with pink tourmalines, sapphires and diamonds. By ZOYA<\/figcaption><\/figure>\n

\u201cIndia offers an extraordinary source of inspiration for jewellery design, from its rich cultural heritage and vibrant colours to the materials and craftsmanship that have shaped its visual language over centuries. At ZOYA, we see an opportunity to reinterpret these influences through a distinctive design lens, creating high jewellery where meaning and emotional resonance are as integral as rarity and artistry,\u201d said Arun Narayan, Chief Executive Officer \u2013 Jewellery, Titan Company Limited. \u201cHer Again<\/em> reflects this approach, drawing from India\u2019s richness and diversity while expressing it in a way that is contemporary, personal, and unmistakably our own. Anoushka Shankar embodies this vision through a creative journey that has continually found new and imaginative expressions of her Indian influences, bringing them to global audiences with authenticity and artistic depth.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Inspired by the maxim \u2018Variety is the spice of life\u2019, ZOYA explores the sensory richness of spices \u2014 the keepers of our memories \u2014 through its high jewellery collection, Her Again. An interplay of gemstones, colour and exceptional craftsmanship celebrates the beauty of rediscovery and the many facets of self-expression. Sitarist and composer Anoushka Shankar…<\/p>\n","protected":false},"author":1,"featured_media":38447,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[99,104],"tags":[],"thb-sponsors":[],"class_list":["post-38446","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","category-features"],"acf":[],"yoast_head":"\nLaunch Alert: Zoya\u2019s Spices Things Up - Solitaire magazine is a International jewellery magazine - India\u2019s leading B2B gem and jewellery magazine<\/title>\n<meta name=\"robots\" content=\"index, follow\" \/>\n<meta name=\"googlebot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta name=\"bingbot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gjepc.org\/solitaire\/launch-alert-zoyas-spices-things-up\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Launch Alert: Zoya\u2019s Spices Things Up - Solitaire magazine is a International jewellery magazine - India\u2019s leading B2B gem and jewellery magazine\" \/>\n<meta property=\"og:description\" content=\"Inspired by the maxim \u2018Variety is the spice of life\u2019, ZOYA explores the sensory richness of spices \u2014 the keepers of our memories \u2014 through its high jewellery collection, Her Again. An interplay of gemstones, colour and exceptional craftsmanship celebrates the beauty of rediscovery and the many facets of self-expression. 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