Jun 25, 2018

ALROSA Analysis Indicates Global Sales of Diamond Jewellery Up By 7% in
Q1 2018

An analysis of   data of retailers and national statistics of various states by ALROSA experts indicates that diamond jewellery sales, the worldover, increased by 7% in Q1 2018 y-o-y. 

The Company opined that the “positive market dynamics”  wasmainly the result of two factors: increase in consumer interest and currency exchange rates.

Looking at it regionwise, sales of diamond jewellery in North America (the USA and Canada) grew by 5% as compared to the first quarter of the previous year. “The North American market has a strong lead in jewellery sales volumes - as per the results of 2017 it accounted for 53% of total global sales,” ALROSA stated.

In the Asia-Pacific Region,sales of diamond jewellery increased by 11%. This was due to due to sales growth in Mainland China; backed by good demand in Hong Kong and South Korea, “driven by increased tourist influx”. In 2017, the Asia-Pacific markets accounted for 20% of the global consumption of diamond jewellery, the Company said.

“In particular, sales in the Indian market remained stable in the first quarter,” ALROSA said. “Observers note decreased sales in small networks and separate shops, while large jewellery networks demonstrate sales growth.”

Diamond jewellery sales increased 14% in Europe in dollar terms, mainly as a result of the strengthening of the Euro.

In Japan, the growth of this segment stood at 7%. Here, as the demand is mainly from the local population, demand is generally seen to remainstable, ALROSA said. Further sales were positively impacted by weakening of the yen against Chinese yuan, which provided for growing tourists’ demand.

“On the whole, the worldwide luxury market has demonstrated 13% growth in the first quarter of the year,” ALROSA concluded. “The biggest growth in this segment has been noted in Asia-Pacific Region countries (by 20%) and in Europe (by 18%).”

An analysis of   data of retailers and national statistics of various states by ALROSA experts indicates that diamond jewellery sales, the worldover, increased by 7% in Q1 2018 y-o-y. 

The Company opined that the “positive market dynamics”  wasmainly the result of two factors: increase in consumer interest and currency exchange rates.

Looking at it regionwise, sales of diamond jewellery in North America (the USA and Canada) grew by 5% as compared to the first quarter of the previous year. “The North American market has a strong lead in jewellery sales volumes - as per the results of 2017 it accounted for 53% of total global sales,” ALROSA stated.

In the Asia-Pacific Region,sales of diamond jewellery increased by 11%. This was due to due to sales growth in Mainland China; backed by good demand in Hong Kong and South Korea, “driven by increased tourist influx”. In 2017, the Asia-Pacific markets accounted for 20% of the global consumption of diamond jewellery, the Company said.

“In particular, sales in the Indian market remained stable in the first quarter,” ALROSA said. “Observers note decreased sales in small networks and separate shops, while large jewellery networks demonstrate sales growth.”

Diamond jewellery sales increased 14% in Europe in dollar terms, mainly as a result of the strengthening of the Euro.

In Japan, the growth of this segment stood at 7%. Here, as the demand is mainly from the local population, demand is generally seen to remainstable, ALROSA said. Further sales were positively impacted by weakening of the yen against Chinese yuan, which provided for growing tourists’ demand.

“On the whole, the worldwide luxury market has demonstrated 13% growth in the first quarter of the year,” ALROSA concluded. “The biggest growth in this segment has been noted in Asia-Pacific Region countries (by 20%) and in Europe (by 18%).”