Sep 07, 2018

Israeli Finance Minister Visits IDE, Pledges New Government’s Support to Industry's Marketing Effort

Israel’s Minister of Finance, Moshe Kahlon, visited the Israel Diamond Exchange (IDE) on September 5 for a New Year celebration on the bourse trading floor, and pledged that the new government would support the marketing efforts of the diamond industry.

While pointing out that the relationship between the government and the diamond industry was in need of improvement, Kahlon said, “The diamond industry exports in the billions of dollars and provides jobs to thousands. It is what every Minister of Finance wants to encourage, and we want the diamond industry close to us. There’s still a lot to do and we will continue to work together.”

He added that he and the President of IDE Yoram Dvash “have brought this relationship onto a positive path. Together we have worked out a program to assist the industry in many of the challenges it faces.”

Dvash said that the government had committed to providing more than $4 million to finance the industry’s marketing efforts over the next five years. “This is an unprecedented gesture of support for the diamond industry, and a major boost for us in these challenging times,” he added.

A direct result of the new relationship is a ground-breaking campaign, “Fly to Buy”, announced by IDE at the event. This campaign, which will run from October to December 2018, will enable diamond buyers to fly to Israel for free, if they purchase $ 150,000 worth of diamonds during their visit to the exchange. The cost of the flight will be reimbursed up to $ 1,000.

Pic caption: Israel Minister of Finance Moshe Kahlon (l) and Israel Diamond Exchange President Yoram Dvash