The inaugural Diamond and Jewellery Buyer Seller Meet (BSM) officially commenced on 2nd February 2026, creating a focused business platform for Indian exporters to engage directly with leading Saudi retailers.

The event opened with a ribbon-cutting ceremony led by H.E. Dr. Suhel Ajaz Khan, Ambassador of India to the Kingdom of Saudi Arabia, along with HRH Tarfa Al Saud from the Zakat, Tax and Customs Authority, Ms. Haya Al-Sunaidi of the Ministry of Investment Saudi Arabia, and Mr. Atif, representing the General Authority of Foreign Trade Saudi Arabia.

The first edition features 10 Indian exhibitors and saw strong participation from prominent Saudi retailers, particularly Riyadh-based buyers, reflecting healthy local demand for diamond jewellery.

As the first BSM of its kind in the capital, the meet offers Indian companies a direct route into Saudi Arabia’s growing luxury jewellery market while strengthening bilateral trade ties.