IN FOCUS

It’s Advantage Platinum!

Platinum is one of the rarest metals to exist on this planet, which makes it instantly more appealing for millennials. Vaishali Banerjee, Managing Director, PGI India, decodes the reasons for its popularity…

Diamond Shines Bright This Festive Season

No other gemstone evokes the emotion of love and a sense of commitment like the diamond. This year, as the world battled with an unusual virus, the diamond industry collectively came to…

Gemstone Sales Hugely Being Driven by Astrology

That Indians love colour is an understatement. Coloured gemstones have been part of our bridal and couture wear. But sales of gemstones in our country are also driven by astrology, and people…