The Gem & Jewellery Export Promotion Council (GJEPC) has welcomed the Union Cabinet’s approval of the Export Promotion Mission (EPM) — a landmark initiative aimed at strengthening India’s export ecosystem with a total outlay of ₹25,060 crore for FY 2025–26 to FY 2030–31.
The Council extended its gratitude to the Hon’ble Prime Minister Shri Narendra Modi, the Union Cabinet, Hon’ble Finance Minister Smt. Nirmala Sitharaman, and Hon’ble Minister of Commerce & Industry Shri Piyush Goyal for recognising the gem and jewellery sector among the priority industries under the Mission.
“This bold and visionary initiative comes at a pivotal time, as the Gems & Jewellery industry navigates global headwinds and challenging market dynamics. It will greatly enhance the ease of doing business and strengthen India’s Gem & Jewellery export competitiveness,” said Kirit Bhansali, Chairman, GJEPC.
“The inclusion of key measures such as the Credit Guarantee Scheme for Exporters (CGSE) — offering ₹20,000 crore of collateral-free credit with 100% guarantee through the National Credit Guarantee Trustee Company Limited — along with interest subvention, will play a pivotal role in providing affordable capital to this capital-intensive sector. These initiatives will empower MSMEs with easier access to finance and liquidity support.
Additionally, the grant for participation in international trade fairs will help the sector diversify into new and emerging markets while enabling small exporters to strengthen their presence in established destinations.
Most importantly, the Export Promotion Mission will accelerate our vision of achieving USD 100 billion in gem and jewellery exports by 2047, contributing meaningfully to the Government’s larger vision of Viksit Bharat @2047. The GJEPC looks forward to working closely with the Government to translate this support into higher exports, greater value addition, and enhanced employment opportunities for our sector,” said Mr. Kirit Bhansali, Chairman, GJEPC.
The GJEPC noted that the Mission’s integrated approach — combining financial and non-financial interventions through the Niryat Protsahan and Niryat Disha sub-schemes — reflects the Government’s commitment to building a more resilient, technology-driven, and inclusive export framework.
The gem and jewellery industry stands to benefit immensely from the Export Promotion Mission’s (EPM) targeted interventions. By enabling compliance and certification support, and facilitating branding, marketing, and global linkages, the Mission will significantly strengthen the competitiveness of small and medium enterprises that form the backbone of the sector. These measures will empower MSMEs to expand their global footprint, enhance value addition, and contribute more meaningfully to India’s export growth story.
The gem and jewellery sector, one of India’s most labour-intensive industries, employs over 4.3 million people and contributes around 6.8% to the country’s total merchandise exports. Enhanced access to affordable finance, branding assistance, and export logistics support under the EPM will help Indian jewellers strengthen their global footprint, especially in new and emerging markets.