Natural Diamond Council (NDC), in partnership with Dubai Jewellery Group (DJG), hosted the first-ever edition of The Diamond Dialogue, a thought-provoking industry roundtable that brought together leading voices from the UAE’s jewellery sector to discuss the evolving landscape of the natural diamond industry.
Held in Dubai, the session brought together key stakeholders, including retailers, industry leaders, and trade experts, for a candid exchange on the current challenges and opportunities shaping the diamond sector. Discussions centred on how the industry can better connect with today’s well-informed yet easily distracted consumer, ensuring that the emotional and enduring value of natural diamonds continues to shine through every interaction.
Experts reiterated that knowledge remains the cornerstone of trust and the strength of the diamond community. The dialogue emphasised the importance of clear and transparent communication, helping consumers understand that natural and lab-grown diamonds represent two distinct and parallel markets. Participants collectively agreed that honesty, transparency, and clarity must guide every engagement with consumers.
The session was moderated by Richa Singh, Managing Director – India & Middle East, Natural Diamond Council (NDC), and featured perspectives from Tawhid Abdullah, CEO, Jawhara Jewellery & Chairman, DJG; K.P. Abdul Salam, Vice Chairman, Malabar Group; Anuraag Sinha, Managing Director, Liali Jewellery; Chandu Siroya, Owner, Siroya Jewellers; and Amit Dhamani, CEO and Managing Director, Dhamani Group.

Our special guest, Mr. Ahmad Ali Moosa, Director of the Consumer Protection Department at the Dubai Corporation for Consumer Protection and Fair Trade (DCCPFT), offered a unique perspective on the importance of building a transparent ecosystem that prioritizes consumer trust and protection.
Richa Singh said, “We’ve always envisioned The Diamond Dialogue as an open and honest conversation that leads to real action. Dubai has been the first market to embrace this initiative and to collaborate with us in moving the conversation forward. It’s inspiring to see industry leaders, retailers, and government stakeholders come together with a shared purpose, to strengthen trust, educate consumers, and shape a stronger, more transparent future for natural diamonds.”
Tawhid Abdullah added, “Dubai continues to be a beacon for the global jewellery trade, a place where innovation, integrity, and tradition converge. We are the most established jewellery market in the region and are thrilled to have NDC lead this important conversation. The Diamond Dialogue is an important step toward strengthening our collective voice and ensuring we uphold the highest standards of transparency and consumer confidence in natural diamonds.”