GJEPC ORGANIZES FIRST INDIA–USA JEWELLERY BUYER–SELLER MEET

OVER 32 LEADING JEWELLERY BUYERS FROM THE US, GERMANY, THE UK, IRELAND, SPAIN AND NEW ZEALAND EXPLORED SOURCING FROM INDIAN JEWELLERY EXPORTERS

THE FIRST-EVER India–US Jewellery Buyer–Seller Meet (BSM) organized by the GJEPC concluded successfully in Mumbai. The meet saw Indian jewellery exporters interact with a delegation of over 32 of the top jewellery buyers – 23 from the United States and nine from New Zealand, Ireland, Spain, the United Kingdom and Germany. America is the largest jewellery market (by value) in the world. Over 23 prominent export houses exhibited their products during this three-day business matching programme.

Pramod Agrawal, Chairman, GJEPC, said, ‘Buyers were satisfied with the products showcased and they also witnessed the skills and capabilities of Indian exhibitors in jewellery manufacturing. I am sure this was just the beginning. More such BSMs will be organized to improve the trade relationship with international markets.’

Colin Shah, Vice-Chairman, GJEPC, said, ‘We believe it was a win-win for both sides. The US has always been a big market for Indian jewellery exports and the appetite of US consumption is increasing steadily. Thailand and Vietnam have already grabbed the opportunity that has emerged from the US–China trade war. We are looking at a $1 billion opportunity for India, with the remaining going to other Southeast Asian countries. BSMs have helped Indian companies reach out to new segments. These are an ideal way to connect with buyers in a focused business setting.’

India exports $10.48 billion of gems and jewellery to the US. India’s value proposition to the US and global buyers – design prowess, craftsmanship, rich heritage and responsible jewellery sourcing.

BUYERS’ EXPERIENCE

Since this was the first Indo-US BSM organized here, GJEPC asked the attending buyers about their expectations from and experience at the BSM.

Peter Luplow from Ben Bridge said, ‘We at Ben Bridge deal in price points ranging from $1,000 to $10,000. Indians have a very good opportunity emerging from the US–China trade war. We are seeking high-quality manufacturers as well as innovators. We are keen to source high-end gemstones from Jaipur. Indian sellers have to deploy high technology in order to compete with other regional sourcing hubs such as Hong Kong, Thailand, Italy and even Brazil. We are looking for longterm suppliers as this is a relational business that takes at least a year or two to cement.’

Anjanette Sinesio from GemWaters remarked, ‘We discovered several new sourcing options and connected very well with Indian sellers. They had come prepared with products, especially in my segment of price points ranging from $78 to $338 mass market pieces. We were happy to learn that they have the infrastructure and manufacturing to handle large orders in the range of 3,00,000 pieces. Indians are well positioned to cater to the latest trend of crystals, amulets, charms and other similar jewellery.’

Trish Roberson of Robersons Fine Jewelry commented, ‘We are seeing a lot of rose gold for anniversary pieces and soft accessory purchases along with the traditional white gold demand in bridal wear. Indians are well poised to cater to the demand of the basics such as diamond earrings, rings bracelets, neckpieces, etc.’

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