India Design Gallery: Showcasing Premier Jewellery at JCK Las Vegas 2024

Indian jewellery magazine

The Gem & Jewellery Export Promotion Council (GJEPC) proudly presented the India Design Gallery at the 2024 JCK Las Vegas trade show. This exclusive gallery, located at L-105, Level 1, highlighted some of the most exquisitely crafted jewellery pieces from India. Held from 31st May to 3rd June 2024, at the Sands Expo & The Venetian, this year’s event showcased the best in Indian jewellery design and craftsmanship, targeting the western markets.

Vipul Shah, Chairman of GJEPC, stated, “The India Design Gallery at JCK Las Vegas was a testament to the unmatched craftsmanship and innovative design that India offers. This platform allowed us to highlight our rich heritage and modern creativity to a global audience, reinforcing India’s position as a leader in the global jewellery market.”

The India Design Gallery aimed to exhibit India’s exceptional design prowess and its ability to meet the diverse demands of global consumers. The 20 stunning jewellery pieces on display each reflected the rich heritage and modern creativity of Indian artisans. This year, the gallery’s theme was divided into two captivating categories.

The first theme, “Objet Trouvé” (Found Objects), celebrated art crafted from typically non-artistic objects—whether natural or man-made. This included vintage poker chips, antique coins, collected shells, vintage Venetian glass beads, buttons, beachcombed treasures, and more. These elements served as wells of creative inspiration for conceptualizing contemporary wearable art pieces. Among the pieces on display were a hairpin made of pinecones laced with gold and diamonds, earrings crafted with old currency notes, and linear gold danglers encrusted with Adenanthera pavonine seeds.

The second theme, “Unusual Materials,” sparked a jewellery design dialogue between the familiar and the unexpected, combining contrasting materials such as bamboo, wood, and leather with at least 50% precious metals. Jewellery designers stepped out of their comfort zones to create interesting pieces including a bracelet articulated in gold and areca palm leaves, cufflinks crafted from leather, moss agate, gold and a discreetly fitted SIM card, and earrings designed with pistachio shells adorned with shades of plique-à-jour.

India is renowned for its commitment to ethical business practices in the gem and jewellery industry. The Indian industry is a beacon of transparency and sustainability, with a strong emphasis on responsible sourcing and manufacturing processes. Indian jewellers adhere to the highest standards of integrity and social responsibility, supporting fair trade practices and ensuring that the gems and jewellery are sourced from legitimate and conflict-free origins.

Apart from organising India Pavilion at JCK Las Vegas, the GJEPC also organises India Pavilion at other renowned international exhibitions such as Vicenzaoro, the Hong Kong Show, and several others globally. GJEPC also engages in various trade promotion activities, including product-specific Buyer-Seller Meets and organizing delegations to significant gems and jewellery hubs worldwide.

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