Tanishq has broadened its footprint in the United States with two major store launches this year, strengthening its position in eight key American retail markets and introducing its Indian fine jewellery to more communities across the country.
In Florida, Tanishq opened its first boutique in Orlando at The Florida Mall, a slim, elegant space showcasing more than 5,000 pieces of gold, diamond, and gemstone jewellery. The boutique, which welcomed customers on 4 October and held its grand opening on 4 December, features collections tailored to the local market. Orlando was selected for its global visitor base and growing South Asian community, offering a vibrant platform for Tanishq’s heritage craftsmanship.
Meanwhile in Tysons Corner, Virginia, Tanishq unveiled its eighth US store with a 5,500 square foot showroom that opened 8th August and celebrated its grand opening on 2nd December. The Tysons location positions the brand at the heart of the District of Columbia, Maryland, and Virginia’s (DMV’s) Indian and South Asian community, featuring curated collections that blend traditional artistry with contemporary design.
Both openings reflect Tanishq’s broader US. strategy, adding to its growing presence that now includes stores in states such as New Jersey, Texas, Illinois, Washington, Georgia, California, Virginia, and Florida.