Diamond artist and jewellery designer Reena Ahluwalia announced her first-ever Diamond Art Non-fungible tokens, or NFTs on OpenSea Marketplace. Reena’s ‘Diamond-Verse’ NFTs are ultra-rare Edition 1/1, along with limited Editions, 10/10. Reena’s NFTs extend her widely known diamond paintings into a 3D digital realm, expanding her distinct vision and imagination as an immersive luxury experience.
Reena said, “I have been working very hard on creating my Diamond Art NFTs since the past year. The NFT digital revolution has exploded, it’s like an artistic renaissance on a scale we have never seen before.”
NFTs transform digital works of art and other collectibles into unique, one-of-a-kind, verifiable assets that exist on a blockchain. NFTs are usually bought with cryptocurrencies (like Ethereum) and the blockchain keeps a record of transactions. The blockchain serves as a public ledger, allowing anyone to verify the NFTs. While anyone can view the NFT, only the buyer has the status of being the official owner – a kind of digital bragging rights.
Joining Reena’s Diamond Art NFTs initiative is Erik A. Jens, a widely regarded diamond industry expert, founder of LuxuryFintech and former head of ABN Amro’s diamond and jewellery client division. Jens said, “I have been involved in various blockchain related initiatives in the diamond and jewellery industry where it concerns provenance, finance, and authenticity solutions. But this collaboration with Reena is truly exceptional. Reena’s passion for art and technology and her well-known creativity are now bundled into a unique experience for art and technology lovers.”
“My life’s work has been dedicated in telling powerful stories of diamonds and gemstones,” Reena added. “Now, the NFT digital space has given me a 3D immersive medium to express my artistic mindscape and vision behind my diamond art. My art collectors and diamond industry investors can now own parts of my ‘Diamond-Verse’. As an artist, I am so excited to be living in this pivotal moment of digital change.”