Bridal jewellery is expected to be the top selling category at IIJS Premiere 2021. The pandemic has reaffirmed the value of gold in good and tough times. The pent-up demand for jewellery is ready to soar in the coming months as many consumers have pushed their previously planned weddings to the current year. With Bengaluru being the host city for the Gem & Jewellery Export Promotion Council’s leading trade show, there is an added spotlight on the yellow metal that is much loved in Southern India.
Exhibitors will be presenting innovative designs at the trade show while highlighting India’s rich legacy of intricate craftsmanship in filigree, temple jewellery, beadwork, meenakari and more. The pieces are encrusted with a smattering of diamonds, polkis and gemstones to enhance the overall appeal. Here are a few statement jewellery pieces to get the gold frenzy going.