GJEPC organised a webinar on the French gem and jewellery market under its Global Gem & Jewellery Market Insights Series, offering 61 participating exporters practical insights into one of Europe’s key luxury markets.
The session held on 24th June highlighted that France was India’s 11th largest gem and jewellery export destination in FY2025-26, with bilateral trade of $419 million. However, India’s market share stands at just 3.7%, leaving a large, untapped opportunity. Speakers also noted that the proposed India-EU FTA could further improve market access.
The webinar featured Sophie Carreras, Buyer and Co-Director of Victorienne, Italy, and Aurore Michaud, Account Manager at BIJORHCA, WSN. They advised Indian manufacturers to adapt designs to European tastes while leveraging India’s craftsmanship, maintain competitive pricing and view trade shows as platforms for building long-term business relationships rather than seeking immediate orders.
The speakers also highlighted BIJORHCA Paris, Europe’s leading jewellery trade exhibition, as an important gateway for Indian companies to connect with European buyers, either by showcasing their own collections or their manufacturing capabilities.
The webinar covered practical aspects of exporting to France, including exhibition logistics, documentation requirements, product positioning, hallmarking, and buyer expectations. The speakers also discussed demand for gold-plated jewellery, brass jewellery, gemstone-studded collections, silver jewellery and the emerging market for lab-grown diamond jewellery.